by birdziadmin | Dec 20, 2017 | News
Digital Customer Engagement in Supermarket Retail: Part 4 Amazon’s business serves one master: the customer. Everything the company does is focused on securing a growing portion of each customer’s spending across a fast-growing array of product categories. That laser...
by birdziadmin | Dec 18, 2017 | News
Digital Customer Engagement in Supermarket Retail: Part 3 There is no better example of how a traditional supermarket retailer must change to remain competitive in today’s world than that provided by Kroger. As the grocery industry moves online and confronted by new...
by birdziadmin | Dec 13, 2017 | News
This article by Winsight Grocery Business highlights Coborn’s digital shopper engagement powered by Birdzi. Coborn’s is in the vanguard of retailers employing new sophisticated technologies to meld the digital and physical shopping experience. Shoppers at...
by birdziadmin | Dec 12, 2017 | News
Digital Customer Engagement in Supermarket Retail: Part 2 Amazon, the nemesis of brick & mortar retailers, is a master at helping shoppers discover relevant products the shopper may be interested in. Amazon leverages a vast amount of knowledge it collects on each...
by birdziadmin | Dec 4, 2017 | News
Why retailers’ ability to meld physical and digital worlds is no longer optional. As physical brick-and-mortar shopping melds with the digital world, customer experience is the defining battleground since shoppers can now engage with retailers at any time and from any...