Pseudo Customer Centricity: Fool’s Gold

Retailers must employ a customer-first philosophy into organizational culture. By Gary Hawkins. Many regional retailers are (at last!) intent on becoming customer-centric, more than a decade after The Kroger Co. led the way and more than two decades after early...

The Amazon Doctrine and the Innovation Arms Race

Observations on how traditional retailers can best compete with the world’s leading e-tailer. Amazon CEO Jeff Bezos has long understood the value of being out in front as technology innovation fundamentally alters the rules of competition. While other companies have...

Leveraging Shopper Insights From Chaos to Action

Three steps to help retailers make sense of the chaos of new data and capabilities. Multidimensional shopper data is the new primordial ooze giving rise to powerful insights leading to increased retail performance. Novel technologies are providing new data on shopper...

E-Commerce 2.0 Comes of Age

Why retailers’ first-generation e-commerce initiatives are no longer enough. Primed by studies projecting 20% of industry sales moving online within the next few years and triggered by Amazon’s aggressive moves to grow its online grocery business—especially its...